Mandrake's Magic Club

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Country: Mini usa.gif USA / English

It is a connection between Mandrake's Magic Club and the "Mandrake the Magician" radio serial from 1940-1942. Taystee Bread, the sponsor for the radio serial had a similar club, but the logo and name are different. It is also a time gap between the "Taystee Bread" club in 1941 and "Mandrake's Magic Club" from 1948. From May 1947 WCRS in Greenwood South Carolina aired a Mandrake radio serial sponsored by Diximaid Ice Cream, and and may have been the firm behind the Mandrake's Magic Club. It is unknown if the radio serial was a replay of the original serial and if it still was aired in 1948.

Membership Package

Mandrake's Magic Coin

The similarity between "Mandrake's Magic Coin" and the "Mandrake's Magic Club" logo indicates that this might be part of the membereship package.


At Forrest's Token Page it is suggested that the coin shell is:

  • from the "Taystee Bread" club in 1941
  • from one of the "Mandrake the Magician" Magic Kit from 1949 to 1957.
  • a candy premium put out by the Suchard Chocolate company.

At Bryan-Keith Taylor's Magic Collection:

  • Kuethe, F. William Jr. Magicians' Tokens And Related Items - An Illustrated check-list with estimates of values and rarities, TAMS Journal, Volume 18, Number 5, October 1978, (Part Two):
    • Magic Token-Mandrake the Magician-MT236-Shell coin-Suchard Chocolate Premium-
    • Magic Token-Mandrake the Magician-MT236 This was a shell coin made by S.S. Adams, as part of a Suchard Chocolate magic kit done in the early 1940s. This would fit over a US dime, and a magnet in a block of wood would pick up the shell, revealing the dime.
      • Extras Limited Minting, Promotional Item, Rare

Mandrake the Magician over WCRS

See also

Mandrake Magicians Club