|Country:||USA / English|
In 1966 KFS made an effort to publish comic books of its own by establishing the publishing company King Comics. This comic book line showcased King's best-known characters in seven titles: "Beetle Bailey" [footnotes 1], "Blondie" [footnotes 2], "Flash Gordon" [footnotes 3], "Jungle Jim" [footnotes 4], "Mandrake the Magician" [footnotes 5], "The Phantom" [footnotes 6] and "Popeye" [footnotes 7].
"On the Drawing Board" vol. 2 issue 12 (April 1967) included a letter from Bill Harris describing their plans for their "King Comics" series: (extracts...) With the issues that went on sale in December they divorced themselves from the magazine wholesalers and their outlets in favor of toy wholesalers, jobbers and their outlets. To prevent confusion between "King Comics" that were returnable and not they went off-sale completely for awhile. By April 1. "Blondie", "Beetle Bailey" and "Popeye" will go on sale again, under a new marketing setup. The next month "The Phantom" "Mandrake" and "Flash Gordon" will be back, following a bi-monthly schedule. The numbering will continue from the newsstand issues. "King Comics" will be available only in packages of three, one with the humor titles and one with the adventure books.
Mandrake the Magician by King Comics
The Mandrake stories were all new non newspaper stories. In addition to the Mandrake series there was three Mandrake stories as back-up titles in the "Flash Gordon" and "The Phantom" series.
|Flash Gordon||1-11||Sept. 1966 - Dec. 1967|
|Mandrake the Magician||1-10||Sept. 1966 - Nov. 1967|
|The Phantom||18-28||Sept. 1966 - Dec. 1967|
- (#54-65) - continued from Gold Key, continued by Charlton with #67 (note: #66 sold overseas only by King)
- (#164-175) - continued from Harvey Comics, continued by Charlton
- (#1-11) - continued by Charlton
- (#5) - reprinted Dell Comics' issue #5, continued by Charlton using Dell's numbering
- (#18-28) - continued from Gold Key, continued by Charlton
- (#81-92) - continued from Gold Key, continued by Charlton
To give a response to letters "King Comics" made several Response cards with printed text on the back:
- "It isn't possibile to answer every letter personally. But we appreciate your ideas and suggestions. Look for answer to questions like yours in the letter pages of future issues.
The Editors KING COMICS
While one still could subscribe to individual King titles, King Comics method of distribution from Mandrake #5 was in King Paks!